Women's lives in Britain in the First World War - and other things.
I doubt if even Pears soap could make a soldier in the trenches feel exhilarated! An example of when the streamline should have been abandoned.
Autocorrect went mad. "Streamline" should read "strap line".
I see what you mean, although I should think that when men weren't actually under fire, being able to wash themselves must have been important.